Introduction
Certifications and Expertise:
Deric Goh is a Certified Professional Trainer & Consultant specialising in Sales Distribution Strategy & Solutions in both the Food Service & FMCG industry with over 30 years of managerial expertise. He is renowned for his ability to drive rapid sales and distribution improvements, delivering tangible results in as little as 6 months.
Academic Qualifications:
• Certified Professional Trainer (IPMA), UK
• HRDF Certified Trainer - HRD Corp - Human Resource Development Corporation
• Post Graduate Diploma from Chartered Institute of Marketing (CIM), UK
Related Skills
- Registered Reskills Coach
Background
Professional Experience: • Deric Goh is particularly renowned for his proficiency in the FMCG and Food Service Industry. • Deric Goh has held key managerial positions in both multinational corporations (MNCs) and KLSE-listed companies. • His involvement in critical business decision-making, business and team development, and sales & marketing strategy spans across FMCG and Food Service Industry. • Contributed significantly to strategic business growth & development plans for two Global Fortune 500 companies and various local companies, including a public listed company in Malaysia. Notable Achievements: 1. Revived a struggling public listed company from 7 quarters of losses to profitability within a year as Senior General Manager. 2. Achieved 5 years of consecutive double-digit business growth as a Regional Manager for 2 MNC Fortune 500 companies. 3. Elevated a local brand in a competitive international market from less than 1% to an 8% market share within 12 months as National Sales Manager. 4. Implemented a successful business development program targeting local Malay consumers, resulting in over 300% growth in less than 12 months as a Business Consultant. 5. Developed and executed a strategy for a local company to venture into international markets as a Business Consultant. 6. Currently a freelance Consultant for both GLG & Capvision, a global expert knowledge service provider
